Architecture Restoration

Architecture Restoration

Architecture Restoration, Content for Site Launch, 2017

Architecture Restoration front page - screen shot - Elisabeth Parker's portfolio.

Content Specialist, The Income Store, 2017-2018

  • Edited, managed, and implemented digital content for an Inc. 500 company’s web properties.
  • Oversaw a team of 10-15 writers and editors to create engaging, high-quality content for Income Store websites.
  • Tracked, edited, and optimized content for clarity, readability, SEO, social sharing, user experience (UX), and monetization.
  • Worked closely with Marketing Strategy Director to create content plans using relevant keywords with high traffic and low keyword difficulty scores.
  • Used Google Analytics, BuzzSumo, SEMrush, and AHREFs to identify content opportunities and areas in need of improvement.
  • Created style guides and documented standard operating procedures (SOPs) for tasks and processes.